Content Marketing: Seven Ways Posted by John Assalian on June 11, 2009 Today we presented our webinar, Your Prospect Is Your Champion: Seven Ways To Increase Sales Ready Leads with Content Marketing. In the presentation, I shared some insights into how tech marketing departments canĀ achieve better sales-ready leads, execute more effective lead-nurturing strategies, and sustain competitive advantage using uninterruptive, informative content. If you missed the webinar, download the pdf, or view the slideshow below. Your Prospect Is Your Champion: Seven Ways To Increase Sales Ready Leads with Content Marketing View more OpenOffice presentations from Viewstream. We had a great group this morning. Thanks to everyone who attended! Related